WHAT LIZZY LOVES
  • Home
  • Style
  • Built in 1873
  • Eyewear & Optometry
  • Life, Travel & Food
  • Health & Beauty
  • About/Contact
What Lizzy Loves

Life And Style Through The Eyes Of An Optometrist

What Lizzy Loves
  • Home
  • Style
  • Built in 1873
  • Eyewear & Optometry
  • Life, Travel & Food
  • Health & Beauty
  • About/Contact
  • Style

Pinterest for Beginners for Blogs and Business

  • 12 April 2016
  • 21 comments
  • 1.9K views
  • Elizabeth

As a blogger and an “e-commercer,” social media are an absolute necessity for me and love it or loathe it, it’s rapidly becoming an essential for almost every business. Facebook seems like the old dinosaur now with Instagram having taken over as the fastest growing platform. Twitter-owned Periscope, the video streaming platform, got off to a flying start last year and as a mother of young teens, I’m constantly reminded about Snapchat.

For now, I don’t need or want to do everything. My favourite is Instagram and it happens to be my own fastest growing social medium and one I’m happy to spend time working on and is one I enjoy. It’s visual and can be a place of beautiful inspiration, ideal for showing off jewellery, outfits, shoes, or one’s pug, peonies or flat white.

In a similar vein, Pinterest is all about the aesthetics, but isn’t actually classed as a social medium, rather it’s a discovery tool- a search engine, much like a visual Google. It’s a place to discover, to save and to do.
The images and boards need to look appealing and must catch the eye. The content is evergreen, so it’s worth spending time on making Pinterest boards as beautiful as possible because that’s what will stop people mid-scroll and will entice them to repin the image with the aim of of leading them to visit the associated website or blog.

At the Blognix retreat in February, I attended a Pinterest workshop hosted by one of the organisers and Pinterest ambassador, Elizabeth of Rosalilium, whose tips I have summarised below:

1. Focus on high quality boards:
Taste
Aesthetic
Interest

2. Don’t use hashtags.
Use longer, more thoughtful descriptions with key words and describe what’s in the image.

3. There is no such thing as too many pins or too many boards.

4. The number of followers doesn’t matter.

5. Most content is consumed through the search/home feed.

6. Be authentic.

7. If you’re a blogger have a blog board.

8. Use vertical pins.
If you’re a blogger make sure that at least one image on every post is in Pinterest’s preferred portrait format.

9. Add a call to action.

10. Avoid amateur or user generated content.

11. Look at inspirational accounts for ideas.

12. Avoid borders, logos and distracting text.

My own Pinterest account is very much in the fledgling stages. I love it and could happily lose myself for hours if time allowed, but it is only recently that I have started to use it as a business tool as well as a place to daydream and garner inspiration.

I have followed all the above advice and have incorporated a few ideas of my own.
Here are my top five tips and how I’m applying to my own Pinterest and I give my apologies- the screenshots are not crystal clear but hopefully clear enough to demonstrate my point.

1. Make the front page look cohesive.
I liken this to looking at Instagram as a gallery rather than a series of individual images. In the screenshot below of my front page, you can see that the boards have a colour scheme and the front covers of each board each show the mid-section of the outfit wearer.

What Lizzy Loves, Pinterest

2. Have a board for the product(s) you are selling.
It sounds obvious, but I have a board for Danon jewellery which makes up the majority of the products I sell in my online boutique, Lizzy O. This shows the stock images, plus photographs of me and of others wearing it. My next task is to create a board for my own brand Lizzy O scarves, wrap bracelets and pendants.

Danon jewellery, Lizzy O Boutique on Pinterest

3. Have a blog board for each category.
I have four blog boards, onto which I pin all of my blog posts that are not related to style, according to category. They are Blogging and Social Media, Trips and Travels, Restaurant Reviews and Beauty and Wellbeing. the majority of my blog posts are categorised as style so these, in due course will all be pinned onto an appropriate board.

4. Pin the same image onto multiple boards.
For example, I have pinned this image of me onto three of my boards: pink, my weekend outfits and my jeans outfits.

Pink jersey top with boyfriend jeans and nude pink Chelsea boots

The one below is pinned onto four of my boards: my dresses, my shoes, my tights and, again,  pink.

Cream pompom dress and butterfly tattoo tights

5. Say what you see. 

Use plenty of adjectives to describe the images and don’t worry if it seems lengthy. This is how pins get discovered. You can see how different ways I have described one dress or outfit. 

How to describe dresses on Pinterest

As I said, I’m only really beginning, but hopefully these tips will help other beginners and small online businesses to begin to pin for success and I’m looking forward to pinning away and to setting up more and more boards that reflect me, my interests, my lifestyle and my aesthetic.

Love Liz x


For more inspiration and behind the scenes loveliness please follow me on Instagram and Pinterest
And don’t forget to sign up to my email so you never miss a post and to my newsletter for a monthly round-up plus extras and special offers at Lizzy O.


Linking up with:
Brilliant Blog Posts

Disclosure:

Like many bloggers and content creators, I use affiliate links. I identify these with an asterisk. I identify gifted items within the body of the post. I am a paid ambassador for STEPPER Eyewear and for MAC Eyewear. For links to my current clothes, accessories and homeware, click here. Thank you for reading

Please Share...

  • Twitter
  • Facebook
  • LinkedIn
  • Pinterest
Elizabeth

You May Also Like
View Post
  • Style

Packing For Sicily in September and October

  • 25 September 2023
  • Elizabeth
green Me + Em jumpsuit
View Post
  • Style

Wearing: The Green Me + Em Jumpsuit

  • 1 September 2023
  • Elizabeth
Boden red fit and flare midi dress with navy spotted raffia slingbacks
View Post
  • Style

Wearing: Red Dress and Spotted Raffia Slingbacks

  • 24 August 2023
  • Elizabeth
wedding guest outfit: ice blue pleated dress with blue pearl beaded headband and scalloped edge sandals
View Post
  • Style

Wearing: An Ice Blue Pleated Dress (Wedding Guest Outfit).

  • 13 August 2023
  • Elizabeth
Me + Em Cropped Check Jacket with pink dress and gold trainers
View Post
  • Style

Wearing: Me + Em Cropped Check Jacket

  • 5 August 2023
  • Elizabeth
Boden Ivory Bluebell maxi skirt review
View Post
  • Style

Wearing: Boden Ivory Bluebell Maxi Skirt

  • 4 July 2023
  • Elizabeth
https://www.lotusshoes.co.uk/white-multi-leather-cairnes-open-toe-flatform-sandals-lotus-
View Post
  • Style

Wearing: White Leather Flatform Sandals by Lotus Shoes

  • 2 July 2023
  • Elizabeth
M&S Blue Tiered Cutwork Maxi Dress
View Post
  • Style

Wearing An M&S Blue Tiered Cutwork Maxi

  • 23 June 2023
  • Elizabeth
21 comments
  1. Samantha Blair says:
    12 April 2016 at 3:34 pm

    Liz, this is such a timely post for me!
    Thank you.
    I am a total Pinterest novice/idiot.
    I am completely clueless as to what I should be doing and how/why.
    I know Pinterest is a HUGE place to find images of anything and everything…and I often use it to search myself.
    I just need to learn how to promote my blog there too.
    Thank you for these tips…I am going to make more of a Pining effort from now on.
    It is maybe time for a tidy up.
    XXX
    Samantha
    fakefabulous.com

    Reply
    1. Elizabeth Yeowart says:
      12 April 2016 at 5:49 pm

      Thank you so much Samantha.I'm glad you found it useful. Good luck! xxxx

      Reply
  2. Bee Jaques says:
    12 April 2016 at 5:38 pm

    Instagram is my favourite too. I have started using it more this year and now follow countless people and even a French bulldog!
    Snapchat is something I have yet to master as my phone does not like the app and I ended up having to delete it.
    Pinterest is great. I pin my daily outfits on there and use boards to make up outfits. I can be on there for ages! Your boards are great and my favourite is the Brogues board, as a fellow lover of them!

    Reply
    1. Elizabeth Yeowart says:
      12 April 2016 at 5:51 pm

      Bee, I haven't even tried with Snapchat! Pinterest is great and I think my favourite board is also brogues. I never get tired of looking for inspiration! xxx

      Reply
  3. Julia says:
    13 April 2016 at 2:02 pm

    Thanks for the post! I've had to ask my two teen daughters how to use Pinterest and they take a deep sigh and grudgingly explain something they can't believe needs explaining. Oh, to be 17 and know everything again!

    Reply
    1. Elizabeth Yeowart says:
      13 April 2016 at 11:01 pm

      Haha! It comes so naturally to them doesn't it! xxx

      Reply
  4. Life Love and Dirty Dishes says:
    13 April 2016 at 10:03 pm

    I have no clue what I am doing when it comes to Pintrest. I've read lots of posts about it, but yours is the first that has made sense to me and given some great tips. I now need to find time to re-do all my Pintrest boards! Thanks for this helpful post. #BrilliantBlogPosts

    Reply
    1. Elizabeth Yeowart says:
      13 April 2016 at 11:02 pm

      Ah, thank you so much. I'm glad it has helped. I'm by no means an expert, but the tips have helped me so far! Good luck! xxx

      Reply
  5. Natalie OurParallelConnection says:
    14 April 2016 at 3:37 am

    I'm a huge Instagram fan too and like you, having only recently gone back to Pinterest and found I love it. I started organising my boards but never finished.. Argh need to do it

    Reply
    1. Elizabeth Yeowart says:
      15 April 2016 at 2:20 pm

      It's all so time-consuming isn't it!!! xxxxx

      Reply
  6. vanity andme says:
    14 April 2016 at 6:33 am

    Thank you Lizzy for this helpful post. I need to get myself working on this, I do find it hard to understand plus it's that time thing again !

    Reply
    1. Elizabeth Yeowart says:
      15 April 2016 at 2:20 pm

      You're welcome. I'm very much a beginner so I'm looking forward to seeing it grow! xxx

      Reply
  7. Catherine Summers says:
    14 April 2016 at 11:52 am

    Liz this is such a great post – not only have you given some great points (a lot of which I didn't know or was unsure about, like the hashtags) but you've shown them put into action with some excellent examples. Your feed looks lovely – I hope it works and gives you the traffic that you deserve!!

    Thank you for writing such a thorough, helpful post :))

    Catherine x
    http://notdressedaslamb.com

    P.S. I've only just seen that you emailed about the Pinterest talk a while ago – it went to my non-blogging hotmail address which I don't check as often! So sorry I didn't reply and say thank you!!

    Reply
    1. Elizabeth Yeowart says:
      15 April 2016 at 2:19 pm

      Ah, thank you Catherine. I'm amazed I knew something that you didn't! xxx

      Reply
  8. Sarah | Digital Motherhood says:
    14 April 2016 at 9:29 pm

    Some good tips, thanks! I have only very recently started using Pinterest for my blog so these are very useful 🙂

    Reply
    1. Elizabeth Yeowart says:
      15 April 2016 at 2:18 pm

      Thank you so much Sarah. I'm very much a beginner but did find these tips useful. Good luck in implementing them! xxx

      Reply
  9. mummydaddy mia says:
    15 April 2016 at 7:15 pm

    This is a great post as I haven't long started using Pinterest and I'm not 100% sure if I'm using it in the best way I can! Really good advice to follow! 🙂

    #brillblogposts

    Reply
  10. Astrid Hill says:
    15 April 2016 at 8:41 pm

    Excellent help for new Pinterest users like me. I found it all so confusing at first, but like you have organised my boards around colour – only a few at the moment. I am slowly learning so thank you for the tips. I created a 'Fantasy Wardrobe' board and waste far too much time swooning over Net A Porter images and putting things I could never afford into my virtual wardrobe! Sad, but true! I love Instagram too and your pictures on there are beautiful and very inspiring. Thank you.

    Reply
  11. Mummy In a TuTu says:
    16 April 2016 at 7:50 am

    So great tips – incredibly useful thanks!!
    #brilliantblogpost

    Reply
  12. Eb Gargano says:
    2 June 2016 at 7:45 pm

    Ooh – this is really useful. Thank you. Eb x

    Reply
  13. mummydaddy mia says:
    3 June 2016 at 2:33 pm

    Great tips! I'm just starting out with Pinterest and haven't spent much time on it so I know I need to write some better descriptions on my pins 🙂

    #brillblogposts

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

See more of What Lizzy Loves on Instagram

whatlizzyloves

Outfits | Eyewear | Lifestyle
House Renovation: @built_in_1873
📧whatlizzyloves1@gmail.com

Elizabeth
~Sicily Day 7🇮🇹~ Goodbye Mount Etna, Castel ~Sicily Day 7🇮🇹~
Goodbye Mount Etna, Castelmola and Taormina 🌋. 
Hello Palermo. 
It took about 3 1/2 hours to drive to the other side of Sicily where we’re staying for three nights. We had a late, leisurely lunch at @fudbocs which overlooks the marina, then a wander around the botanical gardens. I popped into Santa Maria church after that because I can’t walk past a church abroad ⛪️ An early night beckons so we can be up early to visit one of Sicily’s famous street markets. 
#sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves #palermo #mountetna #taormina #castelmola
~Sicily Day 6 🇮🇹~ We took the bus again fr ~Sicily Day 6 🇮🇹~ 
We took the bus again from Castelmona to Taormina then got the cable car 🚡 down to Isola Bella beach. Again, a pebble beach which makes paddling and swimming difficult, but the crystal clear water makes the ungainly exits worth it 🇮🇹💙👙
#sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves #bikini #isolabellataormina
~Sicily Day 5 👗 ~ This evening I wore this str ~Sicily Day 5 👗 ~
This evening I wore this strapless dress by @zimmermann; one of my favourite summer holiday dresses. 
#sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves #ootd #dresslover #agelessstyle #holidayoutfit #sicilyoutfit
~Sicily Day 5 🏖️ ~ Today we took a cable car ~Sicily Day 5 🏖️ ~
Today we took a cable car to Lido il Delfino in Taormina, a small shingle beach with the most beautiful clear water. I had a divine tuna spaghetti for lunch. 
This evening we came back up to Castelmona and had dinner for the second time at Antico Caffe San Giorgio which I highly recommend. Swipe through to see the beautiful moon shining on the sea and also my swordfish which was cooked to perfection. 
#sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves
~Sicily Day 4 🍋~ A lemon dress for Sicily and ~Sicily Day 4 🍋~
A lemon dress for Sicily and for sitting on steps 💃🍋🇮🇹💁🏼‍♀️
#sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves #ootd #holidayoutfit #lemonprintdress #bodenbyme
~Sicily Day 4: Taormina ~ We’ve get the most wo ~Sicily Day 4: Taormina ~
We’ve get the most wonderful day. We took the bus from our hilltop hotel in Castelmola down to the stunning town of Taormina. We went to the Teatro Antico di Taormina (amphitheatre), then ambled through Taormina’s charming streets 🇮🇹🍋
#sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves #teatroanticoditaormina #taormina #amphitheatre
~Sicily Day 3 🇮🇹👗~ I absolutely love th ~Sicily Day 3 🇮🇹👗~ 
I absolutely love the different shades of green in tonight’s outfit 💚
#ootd #holidayoutfit #meandem #meandemdress #sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves #over40sfashion
~Sicily Day 3 🌋~ Today we drove to Mount Etna. ~Sicily Day 3 🌋~
Today we drove to Mount Etna. We parked and took a cable car to around 3000m then a 4x4 bus to take us higher still. We trekked (quite informally but with a guide) as far as we could to see large craters and the summit of this extraordinary mountain. I had never seen anything like it before- the terrain looked other worldly. September isn’t peak tourist time but there were still plenty of parties on the mountain - yet it was almost eerily quiet. Given the propensity for eruption, the quiet calmness was remarkable. Do swipe through to see the steam pouring from the summit. 
When we got back to the hotel, we had the mother of thunderstorms with torrential rain which stopped play somewhat 🌋⛈️🇮🇹
#sicily #sicilydiary #villasonia #holidayoutfits #italytravel #etna #mountetna #sicilia #whatlizzyloves
~Sicily Day 2,🇮🇹🥂~ This evening I wore a ~Sicily Day 2,🇮🇹🥂~
This evening I wore a skirt co-ord. Something I don’t often do. And I rather liked it 💃
#bodenbyme #skirtcoord #boden #over40style #agelessstyle #sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves
~Sicily Day 2 🇮🇹🥂~ We had a quiet day r ~Sicily Day 2 🇮🇹🥂~ 
We had a quiet day relaxing and reading by the pool. This evening went into Castelmola for dinner with an amazing moonlit view. 
#sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves
~Sicily Day 1 ✈️🇮🇹~ We collected our hi ~Sicily Day 1 ✈️🇮🇹~
We collected our hire car and checked into the beautiful hotel @hotel_villa_sonia at the top of a hill above Taormina. The hotel is quaint and the staff are brilliant. But we chose this hotel for the spectacular views over Mount Etna (swipe to see more). She had her head in the clouds but hopefully we’ll see more of her over the next few days. 
We ate at @lacavernawinebarcastelmola - I had tuna and it was excellent. The local wine was rather good too! 
#sicily #sicilydiary #villasonia #holidayoutfits #italytravel #sicilia #whatlizzyloves
~ Specs by Prue 👓 ~ Yesterday, @benjaminoptici ~ Specs by Prue 👓 ~
Yesterday, @benjaminopticians, we had an open day to celebrate the practice’s 70th birthday. I was delighted to be sharijg the full collection of @specs_by_prue courtesy of @mac_eyewear_uk_ireland. It is a stunning, vibrant collection which is very wearable, very comfortable and beautifully fabricated. I always encourage patients to try something out of their comfort zone and it’s amazing how many will fall in love with a style they wouldn’t have gravitated to. 
I’m wearing model 22012 in colourway 3, tortoiseshell and aqua (with my prescription lenses in). Swipe to see it in detail and in other colourways. 
#teammaceye #specsbyprue #benjaminopticians #skiptonopticians #skipton #optometrist #eyewearblogger #eyewearstyle #whatlizzyloves
~Jumpsuit~ I absolutely love this jumpsuit. A wor ~Jumpsuit~
I absolutely love this jumpsuit. A wore it a few weeks ago for our friends’ Silver Wedding party and I’ll be wearing it again in Sicily next week. I cannot wait for some sunshine and a bit of relaxation with Ian 💚☀️🇮🇹
~Yorkshire Sculpture Park~ Today we met up with I ~Yorkshire Sculpture Park~
Today we met up with Ian’s brother and sister-in-law at @yspsculpture. It was my first visit and I thought it was brilliant with sculptures by @damienhirst, @erwinwurm and more, (swipe through). The lunch was rather nice too (artichoke bruschetta if you’re interested)💚. 
#yorkshiresculpturepark #yorkshireblogger #visityorkshire #damienhirst #whatlizzyloves
~Good Luck Poppy 🍀~ I’ll be thinking about y ~Good Luck Poppy 🍀~
I’ll be thinking about you all day today as you start you grad job in London. So excited for you and proud of you 🩷🩷🩷xxxx 
@p0ppyisabella #whatlizzyloves
~Flowers~ Roses, rosemary and Fatsia Japonica fro ~Flowers~
Roses, rosemary and Fatsia Japonica from the garden @built_in_1873. As Poppy and her boyfriend leave for London, Ian’s son and his girlfriend arrive. I love having the young ones here 💕
#builtin1873 #familylife #loveroses #whatlizzyloves @ian.monty70
~Good Luck Poppy🍀 ~ Last night- dinner and dri ~Good Luck Poppy🍀 ~
Last night- dinner and drinks in Leeds to wish @p0ppyisabella good luck as she heads to London to start her grad job. Also wishing her boyfriend @olivertonkinson all the very best as he embarks on the next step of his legal career tomorrow. We’re so proud of you both and excited for you xxx
@bibis_kitchenleeds #leeds #family #whatlizzyloves
~Inaya Sandals 🤍~ Ad(reason: #gifted shoes). T ~Inaya Sandals 🤍~
Ad(reason: #gifted shoes). The beautiful @lotusshoes1759 Inaya sandals I wore to my cousin’s wedding a few weeks ago. I wore them from midday to midnight and danced for several hours in them- they are supremely comfortable and absolutely beautiful. 
#shoeaddict #lotusshoes #weddingguestoutfit #whatlizzyloves
~Silver Wedding~ The loveliest afternoon yesterda ~Silver Wedding~
The loveliest afternoon yesterday celebrating our wonderful friends’ Silver Wedding anniversary. Congratulations Liz and Paul- thank you for a fabulous afternoon and evening xxx
#friends #friendship #sezanne #meandem #agelessstyle #whatlizzyloves
~Trouser Suit~ We’re now in Lichfield, ahead of ~Trouser Suit~
We’re now in Lichfield, ahead of our friends’ Silver Wedding anniversary celebrations tomorrow. I really enjoyed wearing my trouser suit- a rare departure from wearing a dress 🩷
#meandem #trousersuit #checkedtrousersuit #femininetrousersuit #agelessstyle #whatlizzyloves
Load More Follow on Instagram
Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 2,164 other subscribers.

Input your search keywords and press Enter.