Wednesday, 25 January 2017

Jewellery I Wear Most...And How My Own Jewellery And Accessories Website Began

If you read my blog regularly or follow me on Instagram, you'll know that I have a small online jewellery and accessories boutique, Lizzy O. This tiny business came about initially as a partnership with my friend Sally in the spring of 2014. She'd been selling scarves face-to-face at the school gate and we realised that my blog was a good platform to widen the reach. We increased our stock to include pendants and wrap bracelets and spent many an hour at charity events, Christmas Fairs and corporate venues with our pop-up shop, often doubled over with laughter because of a shared sense of humour. 

After a few well-received reviews that I did on my blog for some Danon jewellery, I was invited by Danon to sell the ranges myself.  Sally and I decided to divide and conquer so I could devote more time to structuring the business to incorporate this and she could concentrate on her own work. I built a new website and have fallen ever more in love with their jewellery. Danon is a family business based in Israel, handcrafting jewellery from precious metals, pewter, bronze, freshwater pearls, semi-precious gemstones and Swarovski crystals. I don't have the entire range in my personal jewellery collection but I do have a lot and I wear it frequently. 
These are a few of my favourite Danon pieces to give an idea of size, and how it looks in "real life". I post jewellery pictures regularly on my two Instagram accounts, @whatlizzyloves and @lizzyo_boutique too but do take a look at Lizzy O for the full range including classic Danon heart jewellery, dragonflies, freshwater pearls to name but a few.

Danon honey bee ring
Honey bee ring in gold, £24 and the honey bee ring silver £24. 

Danon gold honey bee earrings
Gold honey bee earrings, £24 silver honey bee earrings £24 
Danon jewellery mixes and matches beautifully. 
Danon pineapple bracelet, Danon honey bee bracelet
Honey bee bracelet in gold, £27, and the honey bee bracelet in silver £24, Pineapple bracelet in gold, £27  pineapple bracelet in silver £24

Danon pineapple ring
Pineapple ring in gold, £24  pineapple ring in silver £24

Danon silver bee ring set with Swarowski crystal
Swarovski crystal set silver bee ring, £32

Danon triple star earrings
Gold triple star earrings, £29.95

Danon jewellery gold stars ring
Double star ring in matte gold, £25

Danon jewellery silver stars ring
Double star ring in silver, £25

Silver angel wings earrings
Silver angel wings earrings, £19.95

Danon jewellery silver heart earrings
Silver heart earrings, £19.95

The Lizzy O range of pendants, sparkly wrap bracelets and scarves are pieces I have sourced and chosen myself. I believe them to be an inexpensive way, (they start from £12.50), of adding a pop of colour or a bit of sparkle to an outfit. 


Aqua birds of paradise scarf, £12.50
Aqua birds of paradise scarf, £12.50

Navy stars scarf, £12.50
Navy stars scarf, £12.50

Large dragonfly pendant, £15
Large dragonfly pendant, £15

They make great gifts and are easy to wrap and to post, (something I consider very carefully when choosing what to sell because I offer free UK delivery and need to know it is won't get damaged in transit). I'm going to look at new stock tomorrow because I want to add some new styles and widen the range, so do keep an eye out for that.  Valentine's Day and Mother's Day are on the horizon and it would be lovely if you'd pop over to Lizzy O and take a look. To any romantic men reading, I can wrap everything for you and can post it in anonymous packaging, (rather than the bright pink metallic postage bags that I usually use!) Just put a note in when you place the order!
Your secret's safe with me...

Love Lizzy x

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Danon jewellery, wrap bracelets, pendants and scarves
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8 comments

  1. Jewellery is one of my favourite things! I'm not particularly into shoes or bags but show me some bling and I'm in heaven! I always like to see what jewellery you are wearing as you have some lovely pieces.I love my Danon bee necklace and bracelet and wear them often and they always get commented on!xx

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    1. I can't resist a bit of bling either. I've always loved jewellery and feel it really makes a difference to an outfit. I'm so pleased you love your bee jewellery. I never tire of wearing it xxxxx

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  2. What a gorgeous selection of jewellery. Pen x #brillblogposts

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  3. I was fascinated reading your story Liz. I hadn't realised you started by doing fairs etc. This is so encouraging & inspirational to other Women out there thinking that their little kitchen table business will never get off the ground. I'm going to email this link to a friend of mine who happens to be at this very cross road. This could really help her move forward. Thank you! xxx

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  4. You have great taste, Lizzy! The Danon jewellery is really lovely.
    Suzy xx
    www.suzyturner.com

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  5. I love your entrepreneurial spirit and your style Liz. I agree with Michelle; it is a really inspirational story how you turned something you enjoy into a business. xx

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I love receiving your comments. Thank you for taking the time, Liz xxx

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